Welcome to my Akasha SEO York page, where my main business is Search Engine Optimisation. Nowadays, if your business is not ranked on the first page of Google, you may as well forget about customers finding your website, as most people just click on the first 3 listings on the first page. Most businesses struggle to optimise their website in order to take full advantage of the organic rankings they can achieve. My SEO service tracks the algorithmic updates that Google makes during the course of the year. I specialise in getting top rankings on the first page for my clients in Google, Bing and Yahoo. This creates more exposure for your business and more sales from online traffic
With online marketing you should be looking to get a good return on your investment, the best way to do that is with a reputable SEO company which specialises in ranking your website for the long term. Using controlled safe methods of backlinking is an absolute must, to ensure you don’t get penalised by Google’s algorithms.
What I can do for your business
My research, using specialised online tools, helps me analyse the most relevant keywords to target for your business. It can also help me find many different ‘longtail’ keywords (phrases consisting of three or more words) to target, and also find the keywords that your competitors are using.
After the right keywords have been analysed for your website, I will assess the structure and content, or create a new website from scratch if required. I will recommend any changes to content or layout to best optimise your website for organic ranking in search engines.
I can make changes to your website for you or create a report for yourself or your Webmaster.
A crucial factor in ranking websites in the current algorithm is by having other websites linked to yours.
Some cheaper SEO companies use spamming techniques to direct a high volume of low quality back links to your website, to try and get it to rank, which will only work in the short-term. Ideally for a website to continue ranking at the top of Google, a few high quality links work far better overall. In light of this, it is imperative that you choose your SEO Company wisely; otherwise you could do more damage than good.
Google is to taking more notice from social signals than ever before. Websites such as Facebook, Twitter, Google+ and Pinterest, are sending signals to Google that your website is of importance. The more your website is shared or tweeted about, the more authoritative your website is in Google’s eyes. This also has a positive effect on organic rankings in Google. I use these websites and social signals, combined with a SEO strategy, to gather the most linking power to your website. It also creates additional traffic to your website via social networks.
If you search for a local business in Google, you will find a section where there is a list of local businesses connected to Google maps. Through the use of citations and other linking methods, I aim to get your business listed at the top of local listings on the major search engines.
I provide free consultations and a review of your online marketing. We can then have a chat over the phone, via Skype, or meet in person, where we can discuss how your York business is doing and what aims you have for your business online. I will then look at the options available and create a report, detailing the best way to increase your rankings on Google and increase your sales or customer base. There will be a variety of different methods that can be used to market your company, and these will offer a variety of new ideas and strategies to give you an edge over your competition when ranking in the major search engines.